Bengaluru, March 8, 2022: Celebrating the spirit of invincible and strong women across the world, BYJU’S, the world’s leading edtech company, launched a special digital film titled #NeverStop for International Women’s Day on March 8. The film honours women and their indomitable spirit that has paved the way for future generations to dream big and achieve bigger.
Courage is about taking the first step. And it is the courage of extraordinary women who charted brave new paths in the past that have enabled millions of women around the world to believe in themselves, to come together, and continue on this journey.
Conceptualised and created in-house by the BYJU’S creative team, the film pays homage to inspiring and revolutionary women who have broken barriers across segments. As they pass the baton to women and girls of the future to build on these powerful legacies, the film underscores the message that women must “never stop believing, never stop inspiring, and never stop learning” in the face of any challenge.
Sharing his views on the digital film, Vineet Singh, Vice President – Brand and Creative Strategy, BYJU’S, said, “Historically, women have been making tremendous contributions to various fields and shaping the economic and cultural fabric of the society. Time and again, they have broken barriers and emerged stronger in the face of challenges. This film is an homage to all such powerful, inspiring, and invincible women who are encouraging the next generation to take charge and never give up. With this film, we would also like to applaud the new generation of young women for their courage in speaking their mind, paving the way, and inspiring others for a better tomorrow.”
Watch the film here:
About BYJU’S:
BYJU’S is the world’s leading edtech company and the creator of India’s most loved school learning app which offers highly adaptive, engaging and effective learning programs for students in LKG, UKG, classes 1 -12 (K-12) and competitive exams like JEE, NEET, CAT and IAS.
BYJU’S launched its flagship product, BYJU’S – The Learning App, for classes 4-12 in 2015. Today, the app has over 115 million registered students and 7.5 million annual paid subscriptions. With an average time of 71 minutes being spent by a student on the app every day from 1700+ cities, the app is creating a whole new way of learning through visual lessons. The Disney BYJU’S Early Learn App was launched in June 2019, a special offering from BYJU’S for students in classes 1-3 featuring Disney’s timeliness characters. In early 2019, BYJU’S acquired Osmo, a Palo Alto based maker of educational games to transform the whole offline to online learning experience. Since then, BYJU’S has expanded its family with strong partners like EPiC, Tynker, White Hat Jr, Aakash, Great Learning, Gradeup etc strengthening its portfolio of offerings and its reach globally.
Over the years, BYJU’S has built and expanded its portfolio of products and services as well as the formats that it offers like self-learning, 1:1, 1:20, phygital etc across the globe. Taking the vision of creating active learners around the world and expanding globally, BYJU’S also launched BYJU’S Future School recently. Powered by 12,000 qualified women teachers, this is available in the USA, UK, Australia, Brazil, Indonesia and Mexico and will progressively expand to more geographies in the near future. Furthermore, BYJU’S Learning App featuring Disney was launched in the USA in July 2021, to help children ages 4–8 explore, practice, and understand maths, language and reading concepts through interactive learning journeys combined with Disney’s world-class storytelling.
Delivering a world-class learning experience, programs from BYJU’S are making learning contextual and visual. The apps have been designed to adapt to the unique learning style of every student, as per the pace, size and style of learning. BYJU’S is paving the way for new-age, geography-agnostic learning tools that sit at the cross section of mobile, interactive content and personalised learning methodologies. BYJU’S is also the official sponsor of the Indian Cricket Team.
Comments